ENTREPRENEURSHIP IN TOURISM

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HOW TO CREATE A SUCCESSFUL BUSINESS IN THE TOURISM INDUSTRY

DESCRIPTION: 
This course provides a comprehensive overview of starting and managing a successful business in the tourism industry. Participants will explore the fundamentals of tourism, current industry trends, and the concept of business tourism. The course includes practical insights into the profile of a successful tourism entrepreneur, digital marketing strategies, and the development of innovative business models. Through hands-on activities and project presentations, participants will gain valuable skills to launch and sustain a thriving tourism business.

OBJETIVES: 

      • Understand the concept of tourism, its economic significance, and current industry trends. 
      • Explore the fundamentals of business tourism and the principles of entrepreneurship. 
      • Gain insights from a visit to a talent incubator to understand practical business development strategies. 
      • Identify the key traits of a successful tourism entrepreneur and learn digital marketing strategies tailored for the tourism sector. 
      • Analyze various business models and engage in teamwork to develop and present innovative project ideas. 
      • Apply learned concepts and strategies to create actionable plans for establishing and growing a tourism business. 

TIMETABLE

Evaluation of the course. Certificates.  
Price: 1272 € including Hotel (3 or 4 stars) 6 nights. Breakfast, three lunches. Social dinner. Guided Tour Granada.  
AIFED is a local organization that operates in the fields of training, culture, and employment in Granada, Spain since 2007. Collaborates with other local, regional, national, and international agencies in organizing cultural and training activities to promote innovation and access to employment.  

Our association develops programs and employment support activities, promotes the development and promotion of volunteer programs, and supports the integration of e-learning into education and vocational training. We also aim to bring citizens closer to European institutions through our participation in European programs.  


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